Aiken County Farm Supply was founded by Julian “JP” Pace Kneece Jr in 1958. It was originally established in Montmorenci, but JP soon moved the business to our current 1933 Park Avenue address.

The town of Aiken formed around those same train tracks laid down in 1833 by the South Carolina Canal and Railroad Company, in a line stretching from the city of Charleston down to the mighty Savannah River. In JP’s days the railroad was still an important way to bring in new supplies and goods to the shop. It was also more geared toward the farmer, cultivating soil and crop production.

When JP’s son, Pace, was growing up he had a knack for the farming business. At 10 years old he was selling packets of seed to people around town. By 14 he was working at Aiken County Farm Supply regularly. He left the work to finish college then returned home to come back to the business. JP eventually sold the business to his son, (Pace) Julian Pace Kneece III in 1979.

While Pace was running the ACFS, he was approached by an equine feed company who pitched him on the idea of selling horse feed to Aiken’s growing horse community. After 45 years of dedicated ownership, Pace set his eyes on retirement.

In 2022 Pace sold AFCS to his two nephews, Jeph and Reid Watson.  Reid runs the store with his wife, Reagan, their two sons, and their dog, Birdie. They look forward to serving the Aiken Equine community for many years to come.